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Web3 Gaming’s Loyalty Problem: Why Traditional Systems Are Falling Short

Web3 Gaming’s Loyalty Problem: Why Traditional Systems Are Falling Short

Published:
2025-07-05 20:13:02
22
3
BTCCSquare news:

Web3 gaming is experiencing explosive growth, with 7.4 million daily active wallets and 1,600 new games launched in the past year alone. Yet retention remains a challenge as outdated loyalty systems fail to engage modern players. Traditional point systems and leaderboards feel increasingly disconnected from how gamers actually interact with ecosystems.

New research reveals 79% of mobile spenders actively use loyalty programs, with 51% willing to increase in-game spending if rewards offered greater value. The demand is clear: players want systems that recognize time investment, not just transactional behavior. Web3-native solutions are emerging to bridge this gap, focusing on progression-based incentives rather than superficial perks.

|Square

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